The National Alliance for Musical Theatre is a
national service organization specifically for the musical theatre industry.
Their mission statement is to “advance musical theatre by nurturing the
creation, development, production and presentation of new musicals, and to
provide a forum for musical theatre professionals to share resources and
exchange information”. For the past 20-years, the National Alliance for
Musical Theatre has been a major force in the production of new musicals
Founded in 1985, NAMT has assisted in the success
of musical theatre all over the world. In 1989, NAMT started the Festival
of New Musicals. The Festival of New Musicals is an annual festival held
in New York City to showcase promising new musicals that have been produced around
the country. Since the start, the festival has showcased 288 musicals and
510 writers. Many popular musicals debuted at this festival such as;
Thoroughly Modern Millie, Honk!, Songs for a New World and I Love You Because.
NAMT has employed over 22,000 people, staged over 20,000 performance, and
provided educational programs for over 1.1 million students and teachers during
last season alone. NAMT hosts many conferences, workshops, and roundtable
discussions for their members throughout the year for learning and networking
purposes.
The National Alliance for Musical Theatre is
important to the musical theatre industry because it provides a stage for
producers, writers, and composers to gain national exposure. NAMT also
provides networking opportunities for musical theatre professionals around the
world. New musicals and the people who create them have a very hard time
breaking into this industry. It is important to have an organization like
this to help advance the artistic work of individuals who desire to work
professionally in this industry. This viddler video, “NAMTHistory”,
is an amazing inside look of the history of the National Alliance for Musical
Theater. It truly captures the essence of the NAMT brand and what they
stand for.
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